Instagram Platform Capabilities

Description:
This document outlines the types of videos and media suitable for Instagram platform. It provides detailed information on the various formats and content that can be utilized effectively on the platform.

Instagram:

1. Experience: It is available on all platforms where Instagram exists, including iOS, Android, excluding the desktop view, as Instagram is a mobile-first app.

2. Content accommodable in the chat:

Audio                        
Buttons              GIFs             Text
Files                   Images         Videos

3. Specifications: File size & Format [Recommended]

** Video: Various size of videos are supported. Size of video must be less than 50MB.

In-line video experience: In-line video" in Instagram chat means that the video is directly playable within the chat conversation. If a user clicks on the video, it plays immediately without requiring the user to click on a separate link or open it in a new window. When you send or receive an in-line video in Instagram, you can watch it right there in the chat window, making it convenient and accessible without leaving the conversation. This feature allows for a seamless viewing experience within the Instagram app, making it easy for users to share videos with friends or contacts and download them to their phone gallery.

Click-out experience: The "click-out experience" refers to the user's journey or interaction that occurs when they click on a link or button within a chat, leading them to an external website or destination. 

   

Creatives Storage [Video/Gif/Picture/Document hosting on S3] :

1. Creative Content Storage: Users can seamlessly upload videos/pictures while in chat. The videos/pictures are stored on cloud storage and can be shared with the client. The link to the video/picture is available and accessible for monitoring the data.

2. Image Overlay Feature: Upload your Selfie to overlay an image on a badge.
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3. Document Hosting with Amplify afy link: Any document can also be hosted via an Amplify AFY link, which is easily viewable upon clicking. The link opens the document where it is hosted. For example, a Terms & Conditions document can be hosted and accessible to users by clicking on the respective link.

Threads: Capabilities and Integration

Amplify offers limited comment moderation capabilities, restricted to public replies and the ability to hide top-level comments. Unlike other platforms with more robust moderation tools, Threads currently does not support features like comment deletion or keyword filtering.

For integration, connecting a Threads account requires a client-side representative to complete the page connection process on 2.0.